As we had already learned the nuances of organization management
through the tower exercise, Dr. Prasad went on to explain the
difference between Craftsmanship and Modern Management.
As seen in the picture above, a tailor who
runs a small shop does everything by himself. The activities include
taking measurements, cutting the cloth, stitching them, etc. Now if the
same job is carried out by a big company like Raymonds, most of the job
would be divided into segments and each task would be assigned to a
particular department. Each task is further divided into elements to
simplify the job further.
The difference between Craftsmanship and Modern Management can be best depicted through a table:
One important point to note is that the level of satisfaction as well the personalized touch to the purchases made by the customer is more in case of craftsmanship than modern management.
Another important concept that we came across was that
of "Excellence". Excellence is a combination of two factors: Efficiency
and Effectiveness. Effectiveness refers to how close one is to the
intended target with the minimum inputs. Efficiency is getting the
maximum output from minimum input. A combination of both these factors
bring out excellence.
Thus,
EXCELLENCE = EFFECTIVENESS * EFFICIENCY
We discussed few examples pertaining to this and managed to get a clear picture on what amounts to excellence.
So that brings us to the end of another enriching experience. Happy learning and happy blogging.
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